Sponsorship & Advertising

With options to fit every budget you can easily extend your reach beyond your booth without breaking the bank.  Through any of our unique sponsorship products, you have the chance to make your brand stand out from the crowd. Download our sponsorship brochure today or use the tabs below to explore all of the opportunities available in 2018.


Custom Opportunities
Looking for something you don’t see here? Call our team to discuss custom options such as:

  • Networking Events
  • Run a Focus Group
  • Organize a Meetup
  • Host a Career Event/Educators Lunch
  • Sponsor a Photo Walk
  • Increase Product Adoption with a Competition

VIP Expo Bags or Inserts

Call for Pricing

Place your products in the hands of our VIPs! Each VIP Expo Passholder receives an exclusive bag with a chance to win a Golden Ticket. Choose to sponsor the bag itself with your logo front and center, or provide one of the perks inside the bags. Golden Ticket winners can redeem prizes including gear, coupons for online courses or new products, gift cards and more (value must be over $100). VIP Expo sponsors will be featured on the PPE website and in promo materials for the VIP program.

Badge Holder Sponsor

SOLD OUT - $15,000 (Exclusive)

Sponsor the one item attendees can’t get into the show without—their badges! Your two-color logo will be printed prominently at the top of the badge. Includes production and shipping.
Deadline: August 25

Registration Sponsor

$20,000 (Exclusive)

Welcome each attendee the moment they walk through the door! Your company logo will be strategically displayed on the header of our registration desk and on lighting towers, ensuring that attendees are surrounded by your brand on all sides. Plus—new for this year—you’ll have your logo added to our email confirmation and registration page.
Deadline: August 24


SOLD OUT - $15,000 (Exclusive)

EXCLUSIVE! Stay close to our attendees’ hearts! Lanyard sponsors may have their company’s logo or URL printed on the lanyard. This sponsorship opportunity is limited to one qualified sponsor (production not included).
Deadline: August 25

Show Bag Sponsor

SOLD OUT - $10,000 (Exclusive)

Have your logo travel the expo on attendees’ arms and throughout NYC afterward. Each attendee will receive a sponsor provided bag, branded with your company’s name and logo.
Deadline: September 1

VIDEO+ Pavilion

Contact Your Sales Rep

Video and cinema brands take centerstage by exhibiting in the Video+ Pavilion at PhotoPlus. Our attendees are looking for more video products at PhotoPlus and 20% say they plan to produce video in the coming year. Exhibit at PhotoPlus and showcase your tools and products to imaging professionals and content creators eager to see what you have to offer. This year we’ve created a special marketing package just for brands like you, download our complete overview to learn more.

Inquire »

Press Room Sponsor

$10,000 (Exclusive)

Launching a new product or looking to have one-on-one face time with key media members? Don’t miss the chance to be front and center in our exclusive press lounge overlooking the show floor. Your logo will be displayed on signage and on all computer screensavers. Options include providing company literature to each attending press member upon sign-in or having our PR team conduct a media briefing on your behalf to highlight your products or integrate your brand into relevant coverage.

Portfolio Reviews

Call for Pricing

Known for their exceptional portfolio review program, Palm Springs Photo Festival hosts this four-day event for both emerging and professional photographers. These one-on-one consultations give photographers the opportunity to present their work to our industry’s top creatives. Sponsors will have branding opportunities and amazing
exposure to the attendees. Custom packages can be created to achieve your objectives.

Literature Bins

SOLD OUT - $2,750 (Exclusive)

Your brand will headline the literature bins where over 22,000 attendees pickup their PhotoPlus Expo Show Guide. Put your logo front and center at the very beginning of the show! Production included.

Private Meeting Rooms

Full Day $1,500/Half Day $750 (PPE Exhibitor Pricing)

Need a place to get off the show floor to conduct internal business or meet with clients? Host your meetings in one of our rooms located near the exhibit hall and conference sessions. Private rooms are priced for both full-and half-day rentals.

Limited Availability.

Aisle Sign Sponsor

SOLD - $10,000 for Logo Only/$15,000 for Full Image (Exclusive)

Increase traffic to your booth! Aisle signs act as the main visual road map, guiding attendees on the floor. 13 aisle signs are printed with your logo and booth number. Signs are double-sided and measure 2 x 4 feet (sponsor branded area is a portion of that).
Deadline: August 24

Rotating Kiosk

$4,500/ panel | $9,000/ 3 panels (complete kiosk)

Sponsorship includes the printing of your artwork for each panel. Boost traffic to your booth by taking advantage of the most visible point in the Javits Center. Sold on a first-come basis. Includes production, structure, installation, electrical and dismantling.
Artwork due: August 24
(1 location available)

Stair Graphics

$27,500 (Exclusive)

Make sure you’re on attendees’ minds every step of the way. This exclusive opportunity allows you to place decals of your logo, messaging, or imaging on the steps of the Javits Center. Package includes production, installation and dismantling.

Escalator Runner Graphics

Call for pricing

Direct attendees as they travel between conference and expo floors. This opportunity gives you more creative freedom and space to make a visual impact. Pricing includes production, installation and dismantling.
Artwork due: August 24

Glass Door Decals

$7,000 for 16 Doors

Attendees see your ad as they enter the Javits Center! This sponsorship includes 16 single-sided door clings, 18 x 18 inches in size. Sold on a first-come basis. Pricing includes production, installation and dismantling.
Artwork due: August 24
(2 locations available)
*Pricing can be adjusted based on number of decals and size. Location can also impact cost.

Floor Decals

$10,000 (ask about custom packages)

Repetitive visual advertising is one of the most effective ways to impact a consumer’s awareness of your brand, promote new products and let attendees know that you are a leader in the industry. Floor decals will be placed in strategic locations throughout the expo hall so that every attendee sees your brand’s logo and message as they journey through the show.
Quantity: 30 max
Size: 2 x 2 sq. ft.
Pricing includes production, installation and dismantling.
*Pricing can be adjusted based on number of decals and size. Location can also impact cost.

Glass Railing Adhesives


Your railing graphics will make an unforgettable impression on attendees as they make their way to the Crystal Palace from the North Concourse.
Artwork due: August 24

Outdoor Marquee Advertising

Call for pricing

The Javits Center’s double-sided, full-color, full-motion 600 sq. ft. LED Marqee is located on 11th Avenue and 37th Street just before the entrance to the Lincoln Tunnel. With 65,000 daily impressions, advertisers have exclusive access to an 8-second spot that runs 24 hours during show days.

Indoor Jumbotron

Call for pricing

All corners of the Javits Center can be reached through sight and sound by advertising on the 1500 sq. ft. LED jumbotron and over 70 flat-screen 42” plasma monitors with video and audio capabilities. Strategically located throughout the Javits Center, the same content can be displayed on both the jumbotron and the monitors for one price.

Overhead Window Decals

$17,500 for 8 windows facing the outside, $12,500 for 6 windows facing the inside

These 30 x 79-inch window clings make for an impressive message that catches attendees’ attention as they enter or maneuver through the Javits Center. There are two inside sections and one outside section available on a first-come basis. Pricing includes production, installation, and dismantling.
Artwork due: August 24

Indoor Banners

Get attendees excited before they hit the show floor with one of our many banner locations. Strategically placed banners will ensure your audience knows to find you as soon as they step onto the show floor.

Inquire »

Skybox Cling Sponsor


There are three locations where your message can reach everyone on the tradeshow floor. This impressive 365 x 113 inch billboard allows you to elevate your brand and drive more traffic to your booth. Windows will be sold on a first come basis. Price includes production, installation and dismantling.
Artwork due: August 24

Restroom Mirror & Stall Decals

$10,500/Restroom Mirror ONLY for $6,000

Take advantage of a captive audience with your messaging throughout the show floor and seminar area rest rooms. Sponsorship includes (23) 1 sq. ft. mirror decals and (58) 1 sq. ft. door decals. Artwork must be approved by show management prior to printing. Package includes production, installation and dismantling.

PhotoPlusExpo.com Online Advertising Campaign

Multiple package options are avaialable

Over 95% of our attendees register for the show through our website and continually browse the website for exhibitor listings, conference updates, and travel information. Let photographers know that your company will be at the event with products and services that serve their needs. The PHOTO+ network delivers over 1 million webpage views to more than 312,000 unique visitors each month! Display your banners on our network of photography sites: pdnonline.com, photoserve.com, pdnedu.com, photoplusexpo.com and pdnphotosource.com.

List Rental Package

$2,500 (Email list)

Reach photographers and photo enthusiasts by sending a dedicated pre- or post-show email to our 2017 registered attendees list. HTML must be provided for email.

Show Countdown Sponsor

$5,000 (Exclusive)

Take advantage of photoplusexpo.com’s traffic by putting your logo front and center on the countdown clock! Your company name and booth number will be listed on the homepage and at the top of the website, which can be linked to the landing page
of your choice. Gain maximum exposure and traffic!

(Runs June through October)

PhotoPlus Expo Mobile App

Multiple package options avaialble

Put your brand in the palm of your hand. In 2017 over 40% of attendees downloaded and utilized our mobile app to navigate the show floor, read exhibitor profiles, get up to date schedule information and purchase additional conference classes. Your brand can be front and center every time they open the app with our title sponsorship or choose one of our a la carte options for impact at a lower cost.

Featured Exhibitor Listing: $350
Customized push notification $1,000 (3/day, show days only: 9 opportunities)
Menu page banner $1,500
Rotating banner $1,000

Mobile App Title Sponsor

$10,000 (Exclusive)

Put your logo and marketing message on the homepage of our app. In 2017 this page received over 38,000 views and had a CTR of over 5%. This opportunity includes:

This opportunity includes:
• Your banner on the app’s homepage
• Your logo and marketing message on the landing page
• Exclusive banner on the floor plan page, three rotating banners, five category
banners and daily push notifications
• Your company name and logo highlighted on all emails related to the PPE app
• Promotion of the app through on-site signage with your logo prominently featured
• Your company listed as the mobile app title sponsor on the PPE homepage
• A banner ad directing show attendees to download the app

Newsletter Opportunities

Multiple options avaialble - view the brochure for full descriptions

Make an impression on this highly engaged audience as a newsletter sponsor. The
PPE newsletter is sent to all pre-registered attendees, reaching nearly 20,000 professionals and photo enthusiasts. There are five newsletter editions with multiple advertising opportunities.

Inquire »

Planner Options

Multiple package options available

Visit the Exhibitor Console for additional online upgrade options in the PhotoPlus attendee planner. Options include enhanced exhibitor listings, floor plan sponsorship options, and more.

Inquire »

Booth Locator Sponsor

$6,000 (Exclusive)

This is the all-inclusive informational piece for everything happening at PhotoPlus Expo! The Booth Locator includes a complete exhibitor listing by company name and booth number, Exhibit Hall floor plan and the “At a Glance” schedule. Not only are your company and booth highlighted, but you’ll also receive a 3-3/4 x 5-inch ad in the locator. This is a great place to list your speaker schedule, show specials, or coupon for giveaways. Ad will be spot color to match the show's design.

Deadline: October 3

PhotoPlus Expo Official Show Guide

Multiple ad sizes available

This value-added dual publication provides all the information needed for the show and includes industry news and gear reviews. Photographers will use this publication as a source for products and services throughout the year. Available for each attendee as they walk into the show.

Ad Close: September 26
Materials Deadline: October 3

Direct Mail List Rental


Reach more than 20,000 photographers and enthusiasts by sending a dedicated pre- or post-show direct mail to our 2017 registered attendees list. List rentals will be conducted by our third-party mail house.
*Price does not include design, production of materials or shipping costs for postal mailing

To inquire about Advertising Opportunities contact one of our Sales Representatives:

Mike Gangel
Show Director

Tim Payne
Account Executive

Joe Kowalsky
Account Executive